Our Top Finds from Indie Beauty Expo LA


Indie Beauty Expo served up all the green beauty feels in Los Angeles recently as we set out to connect with our tribe and discover what's next in the world of indie beauty. From beautiful floral crowns by Thistle & Seed to gorgeous, oversized floral walls for your photos' and Boomerangs' delight, IBE brought the education, information and inspiration for the blooming category of indie beauty.

At Thoughtfully, our goal is to give voice to brands that meet our artful aesthetic while making "killer products that don't kill the environment" (we love this saying from fashion label Reformation...read all about them in Thoughtfully Mag Issue 5) and adhere to our "no toxins allowed" ingredient policy. So after talking to a whole lot of founders and reading a whole lot of ingredient labels, here's some of our top product finds from Indie Beauty Expo LA this year that we're eager to put to the test and see how they perform: